By day, Setsu-chan is a sweet, downright handsome house cat.
But each night, a terrible transformation begins.
Like Dr. Jekyll or Hannah Montana, Setsu-chan has a terrifying secret identity.
Unlike them, his monstrous alter ego is still pretty darn cute.
Setsu-chan's unfortunate appearance has even earned him the dubious honor of being called "The Most Awful Sleeping Face in Japan," which, naturally, is also the name of his coffee table book.