Young Canadians had enough of the winter fashion that involve the torture of animals to make the garments. So they created a new brand and a movement - Mammoth - and designed high quality parkas and bombers with plenty of extra features and state of the art technology materials. All free from down, feathers, leather and fur. To fund their start-up they look for financing through a crowd funding site, Kickstarter.com To support their initiative you can buy a jacket, pay now and receive it in a couple of months. This credit will help the team to actually get their brand to the market.