Kelley offered to run one mile for every $100 raised, and committed to run a total of 20 miles, to help raise $2,000 for Gods in Shackles, in its post-production stage. The film exposes the barbaric torture of Asian elephants in the southern state of Kerala, India, where mostly bull elephants are paraded under the scorching sun, deprived of their basic necessities of life. The film is called Gods in Shackles because elephants are considered to be the embodiment of the most worshiped god in the Hindu religion – Lord Ganesha, also known as the remover of obstacles.
As it turned out, Kelley raised just over $2,000 within 40 days of launching her campaign. Then, on Saturday November the 14th she laced up her shoes, ready to live up to her pledge, and ran she did - the 20 mile marathon - beating the elements and all odds. She said, "During the run, the wind was extremely strong and cold, and it was blowing into my face the first 10 miles. It was very challenging but I just reminded myself that once I got half way, I could turn around and the wind would be to my back."