Here's the thing. Not many people are into having decals or markers all over their windows. After all, isn't the whole point of a window to see through it?
Well, it's a funny thing about patterns. People tend to notice them a lot less than they think. As an example, Mesure recalls a case where office buildings installed patterns over the windows.
"What the building operators did was they put a damage control system in place to deal with complaints from tenants," Mesure explains. "Up go the markers. Not a peep from the tenants. They interview the tenants and ask them what they think of the markers on the windows.
They go 'What markers? I didn't even notice them.'"