In World of the Wild, every day people can participate in virtual wildlife conservation scenarios. Users can build their own wildlife sanctuary, and rescue, feed and provide medical care for a variety of animals, interact with other players, compete in educational pop quizzes, and meet some of the world's most endangered species.
"Society's disconnect from wildlife and environmental issues is particularly apparent within the mobile game market, which is home to thousands of apps that can often detract from real global problems," says My Green World Director, Natalie Kyriacou.
"Current models of mobile games are focused on destruction and demolition, or otherwise have a strong zoo focus, glamourising wildlife in captivity. Users spend hours each day playing games with minimal value, so why not give them a game with charitable and educational values?" she says.
Photo: My Green World