Seventh Generation's push for more animal testing will not protect human health or the environment from harmful chemicals.
"We don't believe any animal should be harmed in the process of making the products you use to create a clean and healthy home," reads the website of Seventh Generation Inc. The Vermont-based corporation prides itself on selling cruelty-free, eco-friendly household products-appealing to both animal lovers and environmentalists. For a long time, that's why I relied on the green and white labels to tackle everything from high chair-post-toddler to toddler-post-high chair. No longer-I recently discovered that in spite of its cruelty-free history, the company has become one of the most outspoken advocates for more animal testing for chemicals. But this approach fails to protect people and the environment.
Bear with me for a little policy talk. Seventh Generation is lobbying for specific changes to the 1976 federal law intended to defend consumers from toxic industrial chemicals, the Toxic Substances Control Act (TSCA). These reforms would require tens of millions of animals to be used in lethal experiments. The company has been pioneering initiatives to drive these policies forward through various grassroots campaigns and coalitions, including the Million Baby Crawl and the Toxin Freedom Fighters Campaign.