Beginning tomorrow, and lasting through August 20, the city of Denver will promote the gratuitous slaughter of animals who were raised with love. On Sunday you can get bison; Monday "sheep is the star"; Tuesday is pig night; Wednesday it's cow. Every meal will be served at a restaurant that prides itself on morally commmodfying sentient animals who farmers respected while they lived, before selling their bodies for cash. The event is called "Hoofin It" and "farm to table" is the mantra. As The Denver Post reports, "a different hooved animal will be showcased every evening." Cost of the showcase: $60.
Now, critics of animal agriculture, as well as animal advocates, have become all too familiar with these sort of Orwellian stunts. Essentially, what these events do is obscure systematic suffering under the false guise of humanity in order to serve a range of financial interests and a popular taste for animal flesh. It's insulting, really. We're especially accustomed to the oxymoronic–not to mention moronic-sponsorships of these moral carnivals: ethical butchers, humane animal farmers, compassionate carnivores, and the like. It thus may come as a surprise that the sponsor of "Hoofin It" is . . . . The Humane Society of the United States. As you might imagine, there's been outrage over this. Why would an organization that works so diligently to reduce the consumption of meat promote the consummation of meat?