Okay, that's a partial exaggeration: the oil actually comes from a kernel buried inside the fruit of argan trees, which makes up a large portion of goats' diets and which the animals cannot digest. The fruit grows from the high, knobby branches of the endemic flora, so it's a little difficult for the goats to get to their food. But that's not a problem, because the goats just climb the trees. Yes. They climb the trees.