Hastings Malone established Southern Charm Communications, LLC after recognizing a need in the marketplace for lifestyle marketing, public relations, writing and event consultation services as many companies move away from the traditional model of having in-house staff. Following her graduation with a BSBA in Marketing from Auburn University, Hastings has spent eleven years working with some of the most exceptional talents and clients in Manhattan, Tampa Bay and Atlanta. Hastings has diverse B2B and B2C experience in Events, Marketing and Communications across the Fashion, Financial, Sports, Media, Theatre, Music, CPG, Hospitality, Non-Profit and Technology industries and a passion for creating and executing marketing and PR plans and writing editorial and sales copy. Contact: HKM@SouthernCharmCommunications.com