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This Friday, skip the Black Friday shopping and consider helping the black rhino, which is endangered with only 25,000 left in Africa. Due to poaching and a false belief that rhino horn contains medicinal properties, the black market is rampant with these creatures horns. Our friends at @africanwildlifefoundation are urging shoppers to spread awareness for the #blackrhinofriday. You can learn more by visiting their website at awf.org (Black rhino in Kenya's Samburu region. Photo credit: Peter Chira/African Wildlife Foundation) #blackfriday #blackfridayshopping #blackrhino #endangered